LUCINDA Hotel
This project was a unique hotel designed to host dogs, offering both therapeutic and recreational stays. My role in this project was divided into two parts: - Creating the visual identity for the hotel. - Managing marketing efforts through sponsored ad campaigns on Meta platforms. Let me now walk you through the project details.
The focus here was on designing an attractive logo and using calming colors. The combination of purple (#620082) and yellow (#ffc62d) created a visually pleasing harmony that conveyed a sense of tranquility, comfort, and a touch of luxury.
The logo design was our primary and most critical task. As for the rest of the visual identity, we only needed to design a simple template for invoices.
Visual Identity
Digital Marketing
After successfully designing the logo to meet the desired standards, we moved on to the second phase of the project: digital marketing through Meta platforms.
Of course, marketing cannot exist without creative content. Therefore, creating marketing visuals was a key task. I will showcase a few of these visuals here, as it's impossible to include them all on this page.
If you're interested in learning more about this project, such as the outcomes of the ad campaigns or additional details, feel free to reach out—I’d be happy to share these insights with you!
Design
Creative solutions for branding and marketing needs.
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